
The SWISSDENT story
SWISSDENT Cosmetics AG is an international company based in Zurich, which was founded in 2006 by the Swiss dentist Dr. med. dent. Vaclav Velkoborsky was founded.
Patients' desire for white teeth is often at odds with the negative effects of aggressive bleaching methods, such as hypersensitivity and damage to tooth enamel. Dr. Velkoborsky recognized the need for a gentle, mineralizing and yet whitening toothpaste in his patients and began in 2005 to develop a formulation that should only contain the “best of the best”, regardless of the manufacturing costs and according to the most modern knowledge. This unique SWISSDENT formulation has been patented and ensures gentle whitening and effective cleaning of the teeth.
SWISSDENT Cosmetics AG today employs a number of specialists in the development of innovative dental care products and holds several patents. All products are 100% made in Switzerland and are subject to strict quality controls.
Why SWISSDENT?
Microtechnology
Microtechnology to whiten teeth without damaging tooth enamel
Very low RDA
Very low RDA for minimally abrasive cleaning
(RDA 14-40)
Gum rejuvenation
Gum rejuvenation thanks to coenzyme Q10 and vitamin E in toothpaste
Biomimetic remineralization
Biomimetic remineralization to repair the loss of minerals in tooth enamel and counteract the aging process
Biomineralization
Biomineralization strengthens the tooth surface and protects against sensitivity
Oxygard® technology
Oxygard® technology simultaneously whitens teeth and fights the bacteria associated with bad breath
Spoon cut toothbrush bristles
Spoon cut toothbrush bristles for professional-grade home teeth cleaning
Design like a dental instrument
Handle design like a dental instrument for precision cleaning, and small head to minimise the risk of damaging the gums
The Secret Behind
SWISSDENT’s secret recipe is a special combination of high-tech and natural enzymes. Bromelain and papain, derived from pineapple and papaya respectively, remove plaque naturally from the tooth surface, acting in a similar manner to an ‹enzymatic peeling›. Responsible for the actual whitening process (i.e., the oxidation of the accumulated colour pigments) are calcium peroxide (CaO2) and Oxygard®. With the aid of cutting-edge technology, CaO2 is micronized (reduced in size) so as to ensure that it is able to effectively target those areas which will benefit from its use.

The SWISS art of gentle WHITENING
Your teeth deserve the best of the best.